Our Services

A little view of all our Services

Strategy Development

The most successful strategies have to be firmly rooted in the mission and values of companies to unite employees under a common goal. At the same time, they need to have a robust relationship with reality, and be created with execution in mind. It must be broken down into actionable parts. If not, it is only wishful thinking. We work with you to develop a rich, detailed strategy that will win over hearts and minds, while also laying out a clear path for delivery.


Using the nine steps of the Balanced Scorecard:

  • 1-Assessment: Conduct organizational assessment and SWOT, create or revalidate strategic elements (vision, mission, values, customer value proposition).

  • 2-Strategy: Develop high-level business strategies.

  • 3-Objectives: Develop strategic objectives for business strategies.

  • 4-Strategy Map: Create strategy maps for business strategies and for the enterprise overall strategy.

  • 5-Measures and Targets: Develop outcome and output performance measures for the strategic objectives.

  • 6-Strategic Initiatives: Identify critical projects and initiatives to improve performance and roll out the Strategic Management system, budget formulation and annual plan.

  • 7-Performance Analysis: Collect, report and present visual performance information to decision makers.

  • 8-Alignment: Cascade organization-wide strategy to divisions, departments and support units.

  • 9-Evaluation: Make correction to strategy based on actual performance.

Strategic Finance

The CFOs and Finance Executives are facing increasing expectations to help drive profitable growth and align the finance strategy with the corporate strategy, all this while keeping a firm hand on reporting and operations. We can help elevate their role through innovative strategies, planning and tactical execution..


Budgeting, Forecasting and Planning:

We help finance executives create alignment between their strategic plans, budgets, and different departments through:

  • Building the budget process and strategic plans.
  • Making fact-based decision-making.
  • Increasing data transparency accuracy and controls.
  • Optimizing finance operations and resource utilization.
  • Uncovering new opportunities and flag risks.
  • Business case articulation and financial planning, and modeling.


Financial Reporting and Analytics:

Successful Finance Managers excel at integrating accounting information and converting them into strong insights to help decision making by creating a highly accurate reporting and analysis platform. We at Effect like to show them how:

  • Build your financial toolkits customized by industry.
  • Develop your reporting dashboards and compare your company performance versus set budgets and previous years.
  • Compare and analyze items, and ratios in your financial statements.
  • Build all Finance related policies and procedures.
  • Restructure Finance department organizational chart, roles and responsibilities, and job descriptions based on company needs.


Financial Business Plans:

Any Marketing or Operational strategy documents are not complete without the numbers to back them up. We can help our clients:

  • Develop solid financial plans for Start-up businesses or existing ones by configuring many scenarios to help investors determine how much financing their businesses need.
  • Develop financial ratios such as profit margins, return on Investment, and payback period.
  • Provide helpful information about the company’s liquidity, profitability, debt, operating performance, cash flow, and investment valuation.

Supply Chain

We can help Senior Executives align supply chain capabilities and operating models with their business strategies. We take an integrated view of the supply chain, unlocking hidden value in the connection points between functions and value chain partners.


  • Source new items or alternatives from local or international suppliers.
  • Reduce and optimize cost while maintaining or improving quality.
  • Establish and monitor cost reduction and pricing strategies.
  • Establish warehouses with suitable best practices.
  • Inventory optimization.
  • Manage the logistics function by ensuring that goods are timely received, properly stores, issued, and distributed to end users.
  • Assess and enhance performance and productivity of existing system while adding value to the process.
  • Provide on the job directions, with leadership coaching and team development.
  • Build all supply chain related policies, processes and procedure.

HR Strategy and Organizational Design

Today’s business challenges need a new wave of HR, talent and organization priorities. Our HR services leverage research, analytics and industry insights to help design and execute critical programs from business driven HR to innovative talent, leadership and change programs.


On Human Resources:

  • Functional structuring
  • Organizational design and restructuring
  • Training needs assessment
  • Training systems design and development
  • Recruitment and selection
  • Performance management
  • Reward management
  • Culture management
  • HR process improvement


On Organizational Design:

  • Organizational Design and Restructuring We help you assess your company structure and look at ways to bring functional experts into “missiondriven” teams focused on customers, markets, or products.
  • Eliminate Layers and Work in Silos: By designing strategic cycle planning meetings to glue the organization all together, improve productivity, and drive the organization to be proactive rather than reactive.
  • Systems Design and Integration: Processes are business assets that, when managed well, provide significant return in terms of performance results.
    We are experts at streamlining processes and improving productivity of companies. We help clients optimize their business processes to ensure continued improvement in the organization’s performance.
    The approach can be that of enhancement (minor adjustment) or redesign (fundamental change), based upon the need. The approach we use always addresses the linkages among processes to assure an efficient and effective value chain that delivers expected outputs to the customer.

Restaurant Consultancy

Effect team is ready to assist you with any aspect of your restaurant’s operation, big or small. From new concept development projects and operational assessments to restaurant turnarounds.


New Concept Development:

We can help you in the brand execution phase through the following:

  • Brand Strategy Development (positioning, competition identification, pricing, customer value proposition, brand story)
  • Brand Discovery (setting the vision, articulating the values and defining the culture)
  • Brand Identity (name, logo, color palette, typography, signage, packaging, uniforms, etc.)
  • Site Selection and Assessment
  • Interior Design and Internal Branding
  • Financial Business Plan
  • Recruitment
  • Menu Research, Development, and Costing
  • System Design and Development
  • Manuals (Food Safety, Costumer Services, Operations...)
  • Franchise Manuals
  • Staff Recruitment and Training
  • Kitchen Design
  • Equipment Selection
  • Plateware and Glassware selection
  • Vendor Selection


Existing Restaurant:

Our team of experts can help identify operational loopholes, audit the company performance and come up with a detailed plan with corrective actions to improve the business performance and financial outcome through:

  • Brand Strategy Assessment
  • Concept Performance Assessment
  • Financial Assessment
  • Reorganization and Restructuring
  • Management Team Assessment
  • Staff Training and Recruitment
  • Operating Manuals
  • Menu Engineering Analysis
  • Marketing Strategy Assessment

Quality Management System

Today’s companies operate much better with a formalized system that documents their processes, procedures, and responsibilities for achieving quality policies and objectives. We at effect can help organizations do that to meet customer and regulatory requirements and improve their effectiveness and efficiency on a continuous basis.


Quality management systems help prepare companies for ISO 9001 accreditation and serve many purposes, including:

  • Meeting the customer’s requirements, which helps to instill confidence in the organization.
  • Meeting the organization's requirements, which ensures compliance with regulations and provision of products and services in the most cost- and resource-efficient manner, creating room for expansion, growth, and profit.

Food Safety

Whether you are a small start-up or an established organization, food safety practices could either put your organization at risk or lift it to a well-qualified standards. Our highly experienced Food Safety consultants will guide you on specific issues or risks in your process or supply chain and design comprehensive programs to address your entire operation and offer trainings according to ISO 22000 in order to educate your workforce on better practices that will improve your systems, procedures, and your chances of compliance with local regulations.


We establish all the documents required through:


  • HACCP Plan
  • Food receiving process
  • Food Storage
  • Food segregation
  • Cross Contamination
  • Chiller/ Freezer temperatures
  • Cooking temperatures
  • Food preparation
  • Work flow
  • Personal hygiene
  • Water Supply
  • Cleaning and sanitization
  • Pest Control
  • Maintenance

Customer Service

Effect team will be acting on behalf of your company to manage customer service strategy and daily tasks. Customer Service strategy is the reflection of your company’s values and guiding principles. A satisfied customer is essential to your organization business model and has a huge impact on your organization’s revenue.


Hence, our support on this area will ensure you are providing a world-class customer service through:

  • Building excellent customer relations by listening to their complaints and acting quickly to solve them.
  • Identifying and analyzing customers’ needs and problems and finding solutions to eliminate them.
  • Developing out of the box techniques to cultivate and maintain special customer’s relationships
  • Identifying specific areas of opportunities in the experience you are providing and applying the needed corrective actions
  • Providing training and talk sheets to your teams pertaining to all customer service processes.
  • Developing policies and procedures regarding all customer service processes to ensure a consistent complaint handling process inside your outlets and on social media.

Franchise Strategy

We help our clients structure a franchise strategy based on the uniqueness of their situation and what they find most compelling as to brand, culture and operating models in order to attain their goals.


  • Franchise Strategy (Type of franchise, brand margins, product margins)
  • Franchise Financial business plans (Initial franchise fees, Royalties percentage, etc..)
  • Franchise operating manuals and training programs
  • Franchise organizational structure
  • Sales and Marketing Plans

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